Launching a new animated film to challenge misconceptions
London-based charity Royal Trinity Hospice has launched its first animated film this week to celebrate Hospice Care Week (3-9 October 2016). The video was produced to help challenge some of the common misconceptions of hospices as well as raise awareness of the range of support on offer.
The 4 minute film, produced by Creative Connections, follows the story of one man with lung disease and how Trinity helps him and his family make the most of the time they have together. The video uses colourful animated images accompanied by a voiceover to show the range of care available at the hospice and at home.
Dallas Pounds, Chief Executive of Royal Trinity Hospice, said: “Hospice care has changed massively over the years but the common perception of what we do has not. For Hospice Care Week 2016, we wanted to showcase the reality of how we help in clear and entertaining way. We are delighted with the animation and hope it helps us reach our ambition of being the hospice of choice for everyone who needs us.”
Hospice Care Week is an annual awareness-raising week to raise the profile of hospice care across the UK. This year the theme is ‘Hospice Care Is...' Hospices across the country will be highlighting the many and varied aspects of hospice care, and what it can mean to people, their families and communities. Local people are encouraged to share what hospice care means to them on social media using the hashtag #hospicecareis.
October 5, 2016