Isn't it common practice for most survey/questionnaires to include a (voluntary) section about the ages, ethnicity and gender of the respondents ?. Whilst, as I'd expect from any press release issued by an organisation, there's a pro-cycling and pro-cycle measures spin within that release, isn't it also just stating the results of surveys which happens to show that more ethnic minorities are taking up cycling ?. Or are we no longer allowed to publish data depending upon people's ethnicity, age, gender or so forth, because to do so is discriminatory ?. I must ring up the ASA because I'm sure last night I saw an advert for shampoo that stated 17 out of 23 women questioned felt their hair felt softer after they'd washed it, hold on what about the lack of any survey data about how men felt after using the product ? - it's a sexist disgrace ;-)
Adam Beamish ● 1831d